Microsoft Edge, Windows 10’s latest default web browser, and
the successor to the company’s Internet Explorer web browser is
still struggling to improve its market share since it
first appeared on PCs in 2015. The Internet Explorer has
been usurped by the Edge browser but it still has
Microsoft is betting big on Edge and it still hopes that the
browser would one day become the preferred choice for users on
Windows 10. Microsoft in the past few months has published new
ads to promote the features of Edge, and the company’s latest
ad claims that the browser is more battery efficient.
Microsoft uploaded a new video to YouTube to promote that
Microsoft Edge in Windows 10 is more battery friendly than
Google Chrome and Mozilla Firefox. The company’s default
web browser for Windows 10 could save power when running the
basic tasks like watching a video.
While it’s yet another ad that shows just how advanced Edge
browser is compared to third-party apps, but truth to be told,
Microsoft’s default browser is indeed better than the rivals in
terms of battery life.
The new 30-second video on YouTube highlights the benchmark
test that Microsoft performed to compare the battery life of a
Windows 10 device when using Microsoft Edge, Google
Chrome, and Mozilla Firefox.
As expected, Edge wins the test and is more
power efficient than Chrome or Firefox. It is, however,
worth noting that the gap between Edge and Chrome is closing as
Microsoft’s browser can last only 14% longer than Google’s. On
the other hand, the company says that its browser can last 98%
longer than Mozilla Firefox.
In 2016, using Microsoft Edge resulted in 70 percent
longer battery life than Chrome but Google has also improved
its browser in this regard, and the gap is closing with every
big update. In terms of battery life, Edge once had a big
advantage over competing browsers but it doesn’t any more.
Microsoft is using a video-playback benchmark and the test has
been conducted on Surface devices running the Windows 10 April
2018 Update, version 1803.
While Microsoft has been pushing very hard for Microsoft Edge,
Chrome continues to be the preferred choice for users across
the world. The data offered by NetMarketShare shows that
Chrome holds 61.69% and Edge has only 4.45 market share.