Microsoft’s Terry Myerson recently confirmed that the market
share of Windows 10 is improving, and even the Microsoft Store
is getting new third-party applications, but this happens at a
rather slow pace. In March, Microsoft revealed that the
Entertainment category in the Windows 10’s Store
is generating the biggest number of downloads and revenue
in global markets.
While Microsoft Store is indeed growing and getting better
every month, things are not pretty for some developers. In
an interview, the CEO of popular Windows 10 app called Tubecast
said that “there is absolutely no adoption for the Windows
Store, because nobody care”.
A while ago the company confirmed that the entertainment and
gaming category is generating most of the downloads and money
for the developers. It is also worth noting that the revenue
from Windows Store has been good for some developers.
“So there’s no chance the Windows Store works, the good news is
Satya get it since a while so MS will not lose so much money,
that’s what a CEO is supposed to do,” he added.
Microsoft Store (Windows Store) is still struggling
Microsoft has been struggling to make the Windows Store
appealing to the customers and as well as the developers, but
nothing seems to be working in the company’s favour.
The software giant recently renamed Windows Store to “Microsoft
Store” which was part of the firm’s strategy to grow the
Store’s appeal. The company is also committed to the
Progressive Web Apps project as it could increase the number
and quality of apps in the Store.
Microsoft has been also encouraging developers to launch
Progressive Web Apps in the Store and make them work like
native apps with help of useful APIs. Furthermore, Microsoft is
also using its Bing search engine to crawl and index
Progressive Web Apps and publish them to the Store after
seeking the developer’s permission.
Needless to say, developing Progressive Web Apps for Windows 10
is easy, and Microsoft believes that such apps offer great
user experience, as it can run fast and work across a variety
of screen sizes and hardware. Microsoft has also updated the
Edge browser in Windows 10 April 2018 Update with support for
PWA which would eventually bring more users to the company’s
default web browser.
company recently worked with Twitter to launch PWA with
Windows 10 features like live tile support, push notifications
and more. Microsoft Store could experience a new substantial
growth in the coming months following the availability of more
Progressive Web Apps (PWAs).