Microsoft prepares Windows 11’s new Store for October launch

Windows 11 Store ready

Up until today, Windows 11’s Microsoft Store has been in the
“preview” or beta stage of development. Ahead of Windows 11’s
general availability, Microsoft Store has left beta and the
first stable build is now available to all on the Windows
Insider program.

With Windows 11, Microsoft is reinvigorating its app store app
with a new design and policy changes that would make the
platform more appealing for everyone. Windows 10’s Store is far
from being the centralized marketplace for Windows apps and
Microsoft apparently wants to change that with the new Store.

The Microsoft Store comes with a new design that falls in line
with the UI changes arriving with Windows 11 upgrade. For
instance, the Store no longer uses WebView and it has been
updated with native XAML components, so you can expect better
performance and improved support for touchscreens.

Windows 11 Store stable

Windows 11’s Store also offers new developer policies and it is
now open to all third-party stores. For example, developers can
now submit unpacked desktop apps (Win32) to the marketplace,
which means MSI packages are now supported and developers can
easily distribute their apps via the store.

Additionally, Windows apps built-in update systems no longer
need to use Microsoft’s update system if they’re published in
the Microsoft Store. As a result, companies like Discord,
Amazon, and Epic Games are bringing their apps or even app
stores to Windows 11.

Companies like Epic Games and Amazon will be able to bypass
Microsoft’s commerce platform and use their own revenue
streams.

Third-party stores coming to Windows 11’s store

Microsoft has also confirmed that its new app store will allow
third-party stores like Amazon and third-party browsers like
Opera with their own engines. Epic Games and Amazon app store
will be listed within the Microsoft Store

Epic Games’ store and Amazon Store will be listed within the
Microsoft Store and users will be required to create accounts
for Epic and Amazon before they can download apps or games from
the Epic/Amazon stores.

Epic Games integration could bring Fortnite installer to the
Microsoft Store. On the other hand, Amazon Appstore will be
used to support Windows 11’s Android subsystem and provide
access to Android apps, which will run natively using the
subsystem and Microsoft’s container technology on Windows 11.

For third party browsers, Microsoft officials said Windows 11
store will support Chromium and Mozilla’s Gecko engine, so you
can expect browsers like Opera,
Firefox, and even Chrome in the Store.

Thanks to a renewed focus on developers and making the store
open to everyone, apps like Zoom, Discord, VLC and
OBS Studio are already available on the store. For web
apps, Microsoft has developed a new pop-up store feature to
help users download web apps without visiting the store.

Windows 11 is set to launch on October 5 and it’s encouraging
to developers positive approach towards the new store.

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